What input quality do I need?

A clean logo at 512px or larger works best. Avoid heavy JPG compression — re-export from the original file if possible, since the tracer reproduces whatever artifacts are in the source.

Will the colors be preserved?

The logo preset extracts up to 16 colors, which is close but rarely an exact brand match. For strict color, open the SVG in your editor and snap each fill to your palette hex, Pantone or CMYK value.

Can I use the SVG in production software?

Many design and production tools can import SVG, but you should inspect paths and adjust fills or strokes before using the file for printing, cutting or engraving. Treat the trace as a clean starting point.

Does the tool work for hand-drawn logos?

Yes. Use the sketch preset for one-color hand-drawn marks; switch to logo for filled vector reproductions.

Is this a real vectorizer or does it just wrap my PNG in an SVG?

It genuinely vectorizes. The tracer rebuilds your logo as real vector paths you can edit and scale, unlike converters that embed the original raster inside an SVG container where it stays pixels and still blurs.

Can I vectorize a logo for free, without signing up?

Yes. Conversions are unlimited and free, with no account, no watermark and no email required.

Are my brand assets uploaded anywhere?

No. The entire conversion runs in your browser with WebAssembly, so client logos and unreleased brand marks never leave your device.

The traced SVG isn't a perfect match — is that normal?

Yes. Vectorizing approximates raster pixels with paths; thin strokes, small text and subtle curves often need a quick cleanup in Illustrator, Figma or Inkscape. The trace saves you from redrawing the whole mark.

Can I recreate a gradient or shadow logo?

Vectorize the flat shapes here, then re-add gradients, shadows or glows in your vector editor where they remain editable. Tracing flattens those effects into many small shapes that are hard to maintain.

Free · Browser-only · No watermark

Logo Vectorizer

Upload a logo PNG or JPG and get a crisp, scalable SVG for print, web, design tools and SVG-based production workflows. Runs entirely in your browser — your brand assets stay private.

Your image never leaves your browser.No uploadNo sign-upNo watermarkFree forever

Drop an image here, or click to choose

PNG, JPG, WebP up to 10 MB · 100% in your browser

Preset:

Advanced

Fine-tune only if the SVG looks too noisy, too flat, or too large.

Color precision6Speckle filter4Path precision2

Why this tool

Sharp corners and clean curves tuned for logos.
Output SVG scales infinitely without loss.
Great for Etsy sellers, freelancers and brand designers.
No upload, no signup, no watermark — keep your client work private.

Why vectorize a logo?

A raster logo (PNG or JPG) only looks sharp at the size it was exported. The moment you scale it for a billboard, packaging or a 4K display it blurs. A vector logo keeps the same artwork as resolution-independent paths that stay crisp anywhere, from a 16px favicon to a storefront sign.

Vector is also the format the rest of the brand pipeline expects. Print shops ask for vector artwork so they can set exact spot colors and cut paths; embroiderers, sign makers and laser cutters need clean outlines to follow; design systems want an editable SVG so the mark can be recolored for dark mode without re-exporting. Handing over a flat PNG forces everyone downstream to re-create the logo by hand.

One distinction worth knowing: some "logo to SVG" converters simply embed your raster PNG inside an SVG wrapper. The file ends in .svg, but the artwork is still pixels and still blurs when scaled. This tool genuinely traces the shapes into real vector paths, so the result is editable in Illustrator, Figma or Inkscape and stays sharp at any size.

This tool is tuned for brand work: it favours sharp corners and clean curves over photo-like detail. Drop your old PNG, get a clean SVG, then polish in your editor if you want pixel-perfect color matching. Everything runs in your browser, so client logos and unreleased brand assets never leave your device.

How to vectorize a logo

The whole process runs locally — your logo is never uploaded to a server, which matters for unreleased brands and client work.

Upload the highest-quality copy you have
Drag your logo onto the box, or click to choose a file. PNG, JPG and WebP up to 10 MB are accepted. Always start from the largest, least-compressed version — a 1000px PNG traces far cleaner than a 200px screenshot.
Keep the Logo preset
The Logo preset is selected by default. It is tuned for flat, solid-color marks: hard edges, a limited palette, and clean curves rather than photographic gradients. For a one-color hand-drawn mark, switch to Sketch instead.
Compare the SVG against the original
The vector preview renders next to your logo. Check the details that matter on a brand mark: corner sharpness, even letter weights in wordmarks, smooth curves, and that no small element (a registered-trademark symbol, a thin outline) has dropped out.
Tune only if the preview is off
If colors merged, raise color precision; if a low-quality source added stray dots, raise the speckle filter; if curves look faceted, raise path precision. Use Reset to return to the preset defaults at any time.
Download and finish in your editor
Download the SVG, then open it in Illustrator, Figma or Inkscape to snap fills to your exact brand hex values and remove any stray paths before delivery. The traced file is a clean starting point, not always a final master.

Raster logo vs vector logo

These are the practical differences that decide whether you need to vectorize a logo at all.

	Raster logo (PNG/JPG)	Vector logo (SVG)
Scaling	Blurs past its export size	Sharp from favicon to billboard
Editing	Pixels — recolor means re-export	Paths — recolor and reshape freely
Print & cutting	Often rejected by print shops	Spot colors and cut paths supported
File size at large sizes	Grows with resolution	Small and resolution-independent
Transparency	PNG yes, JPG no	Yes
Best source	Final delivery only	Master artwork for the whole brand

Which logos vectorize cleanly — and which fight back

Vectorizing traces what is already in the image; it cannot reconstruct detail the source never had. The more graphic and high-contrast your logo, the closer the SVG.

Traces well: flat single- or few-color marks, bold wordmarks, geometric icons, and monoline badges with clear edges.
Needs cleanup: logos with thin tapering strokes, tight serifs, or small text, where the tracer may thicken or merge fine detail.
Fights back: logos with gradients, drop shadows, glows, or photographic fills, and any logo pulled from a low-resolution screenshot where JPG artifacts get traced as noise.
If a gradient or shadow is part of the brand, vectorize the flat shapes here and re-add those effects in your vector editor, where they stay editable.

Getting brand colors right

Tracing reproduces the colors it samples from the pixels, which is close but rarely an exact match to your brand palette — and compressed sources can shift hues slightly.

Treat the SVG as a structurally correct outline, then enforce color in your editor: select each fill and replace it with the exact brand hex, Pantone or CMYK value. Lowering color precision first helps by collapsing near-duplicate shades into a few clean fills that are quick to recolor.

Prepare the source before you trace

Most disappointing results come from a weak input, not the tracer. A few minutes of prep changes the outcome more than any parameter.

Start from the largest original you can find — an export from the design file beats a logo lifted off a website or a slide.
Crop away background, mockups and surrounding UI so only the mark is traced.
If the logo sits on a busy or off-white background, flatten it to clean white (or transparent) first so edges trace crisply.
Avoid re-saving a JPG repeatedly before uploading; each save bakes in more compression artifacts for the tracer to pick up.

Tuning the advanced controls

Most logos are fine on the preset. Reach for these three only when the preview looks wrong.

Color precision — how many distinct colors are kept. Lower it to flatten a mark into a few clean brand fills; raise it only if real colors are being merged.
Speckle filter — removes tiny stray shapes. Raise it to clear noise from a low-quality source; lower it if small intentional details disappear.
Path precision — how tightly paths follow each edge. Raise it for sharper corners on geometric marks; lower it for smoother, lighter curves.

FAQ

What input quality do I need?: A clean logo at 512px or larger works best. Avoid heavy JPG compression — re-export from the original file if possible, since the tracer reproduces whatever artifacts are in the source.
Will the colors be preserved?: The logo preset extracts up to 16 colors, which is close but rarely an exact brand match. For strict color, open the SVG in your editor and snap each fill to your palette hex, Pantone or CMYK value.
Can I use the SVG in production software?: Many design and production tools can import SVG, but you should inspect paths and adjust fills or strokes before using the file for printing, cutting or engraving. Treat the trace as a clean starting point.
Does the tool work for hand-drawn logos?: Yes. Use the sketch preset for one-color hand-drawn marks; switch to logo for filled vector reproductions.
Is this a real vectorizer or does it just wrap my PNG in an SVG?: It genuinely vectorizes. The tracer rebuilds your logo as real vector paths you can edit and scale, unlike converters that embed the original raster inside an SVG container where it stays pixels and still blurs.
Can I vectorize a logo for free, without signing up?: Yes. Conversions are unlimited and free, with no account, no watermark and no email required.
Are my brand assets uploaded anywhere?: No. The entire conversion runs in your browser with WebAssembly, so client logos and unreleased brand marks never leave your device.
The traced SVG isn't a perfect match — is that normal?: Yes. Vectorizing approximates raster pixels with paths; thin strokes, small text and subtle curves often need a quick cleanup in Illustrator, Figma or Inkscape. The trace saves you from redrawing the whole mark.
Can I recreate a gradient or shadow logo?: Vectorize the flat shapes here, then re-add gradients, shadows or glows in your vector editor where they remain editable. Tracing flattens those effects into many small shapes that are hard to maintain.